The digital world tracks every click and scroll, yet in our most expensive physical spaces-retail, events, DOOH-we’ve been guessing for decades. WeKount changes that. By transforming anonymous smartphone signals into deep audience intelligence, we give you the "Analytics" for the physical world.
In a world of GDPR, privacy, connectivity, analytics, and data, the constant flow of people like pieces of information still leaves a gap in retail, media, and advertising: simply who went where, saw what, and how long for in my store or space.
In the digital world, we know every click and 'basket abandon'. Yet, in the physical world where the most expensive decisions are made, we are effectively flying blind. You lack knowledge.
You spend millions on store layouts, window displays, and premium screens, then cross your fingers and hope people look at them. You lack attribution.
Most footfall data is either a wild guess or an invasion of privacy. You're left with numbers that don't tell stories. You lack the customer journey.
WeKount: Making the Physical World as Measurable as the Digital One.
With over a decade of experience measuring people, flows and distilling a complex theory into a simple to use product means it is as easy as plug and play. Currently operating in over 38 countries, in over 10.000 locations and measuring 24/7 for the likes of JC Decaux, Decathlon and VIParis, you can be assured that making the decision to choose WeKount is the right one.
No complex wiring. No invasive cameras. Just a simple plug (or USB) that turns 'vague flow' into 'clear intelligence insight' in five minutes.
We don't watch people; we understand movement. Fully anonymous, fully compliant across the world, and 100% focused on behavior, not identities.
We give you over 50 indicators, from dwell times to path analysis, so you can stop wondering if that new display worked and actually know.
We crunch all the numbers and present them in an easy-to-use format. Connect with our API or export to your preferred tools like PowerBI.
WeKount is that rare piece of tech that everyone in the Monday morning meeting actually likes. Here’s why:
Stop guessing if that window display worked. Get real numbers on dwell time, frequency, and conversion. It’s like having x-ray vision for your campaigns.
Relax. It’s a 5-minute USB setup. No complex infrastructure, no messy wiring, and no "security review" headaches. We play nice with your existing stack via API.
Sleep soundly. We don’t track people; we detect signals-completely anonymously and fully GDPR compliant. We’re interested in the flow, not the folks.
Finally, a measurable ROI for the physical world. Optimize staff schedules, justify store layouts, and value your media inventory with audited, accredited data.
Turn your physical "gut feelings" into strategic, data-driven decisions that outperform the competition and establish a true scalable intelligence foundation.
We believe in Co-opetition. If you offer camera flow measurement, our Wi-Fi sensors add behavioral depth. Seamlessly embed our accredited tech as the missing link.
Data is only as good as the decisions it inspires. The WeKount platform bridges the gap between raw physical movement and digital-grade intelligence, providing a 360-degree view of how people actually interact with your space. You get instant access to over 50 key indicators:
In transport hubs, airports, and malls, the "Opportunity to See" (OTS) has always been a bit of a dark art. We turn guesswork into real-time reality.
Proof of Performance: Give advertisers the exact number of individuals exposed to their campaigns in real life.
Programmatic Ready: Provide the high-fidelity data required for modern programmatic buying platforms.
For retailers, your store is your most expensive media asset.
Know Your Customer (KYC): Understand journeys, dwell times, and frequency without ever compromising privacy.
Media Valuation: Quantify the value of your store windows and in-store displays for Retail Media partnerships.
In the events world, success is often measured by "feeling." We give you the numbers to back it up.
Real-Time Attendance: Monitor live crowd gauges and visitor flows to ensure safety and engagement.
ROI for Exhibitors: Prove the media equivalent value of an event space with audited, accurate attendance data.
Cities are living organisms. Understanding how they breathe is the key to better planning.
Impact Assessment: Measure how cultural events or construction works change the flow of a neighborhood.
Economic Magnetism: Use data to prove "attractiveness" and help local businesses optimize their investments.
If your space doesn't have a label yet, don't worry. We specialise in the unique. From measuring the 'gravity' of a museum exhibit to the flow of a music festival, we love solving the 'unsolvable' data gaps.
Ready to transform your space with data?
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